Bunker 27 Opens its First Mall-Based Retail Store
Bunker 27, a leading provider of licensed, military lifestyle themed clothing and accessory brand, announces its newest retail store opening at the Mall at Fairfield Commons in Beavercreek, Ohio. Following seven successful stores opened on U.S. Air Force bases in Louisiana, Texas, Mississippi, Arkansas, and Ohio, Bunker 27 has opened its first retail location in a traditional, mainstream shopping setting.
The opening of the first mall-based store allows the company to meet a growing demand for Bunker 27 merchandise from a demographic that stretches beyond active military personnel, says U.S. Air Force veteran and company founder Darren Moore.
“Our first stores were set up on Air Force bases to serve active military and retirees with base access. Unfortunately, not all military veterans have base access, and we want them – as well as others who support the military - to be able to visit our stores.” Moore plans to open additional stores exclusively for military personnel on U.S. Air Force and U.S. Army bases as he continues expanding the mainstream retail footprint.
“We are a lifestyle brand with a broad and growing customer base,” Moore says. “Our mall location expands the Bunker 27 experience, giving more people access to unique merchandise that allows them to express their pride in the military and show their support.”
The 2,000-sq-ft space in the Mall at Fairfield Commons has a cool, nostalgic, aesthetic décor showcasing unique, proprietary designed clothing, leather jackets, backpacks, bags, tactical boots and shoes. In addition to selling its own branded products, Bunker 27 is an authorized dealer for Black Rifle Coffee Company, a veteran-owned purveyor of premium fresh roasted coffee.
The opening of the store in the Mall at Fairfield Commons lays the foundation for additional mall-based store openings, and discussions are underway between Bunker 27 and Washington Prime Group, a real estate investment trust located in Columbus, Ohio that invests in shopping centers across the United States.
“We are not a traditional retailer,” Moore says, explaining, “visitors to our stores have a very different experience. If you aren’t familiar with our brand, come check out the Bunker, where you can hang out, touch and feel the merchandise, and see what we’re all about.”
About Bunker 27
Based in Huntington, TX, and founded by U.S. Air Force veteran Darren Moore, Bunker 27 is a licensed retailer of finely crafted military themed clothing and accessories. The company’s mission is to carry forward appreciation of U.S. servicemen and servicewomen by providing quality gear that provides military supporters a way to show that they honor the sacrifices made by the U.S. military to protect and preserve America’s freedoms. www.Bunker27.com